About

Born in 1985, I am a child of the 90's and early 00's where the digitalisation really took off. When I was little I liked to draw and paint, but I was also very much into playing computer games, figuring out the internet and creating my own digital music and drawing digital. I still love learning new digital tools and continue to adapt to programmes that can help to expand my skills.

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After my graduation in 2008 at the ArtEZ University of the Arts in Arnhem, I worked for a variety of different brands, from womenswear to menswear to accessories, casual to formal, from large international names like H&M and Calvin Klein to smaller local brands such as Shiwi and Sandwich. This gave me a lot of experience and made me a very allround designer. 

 

However, something was not right for me. That was the lack of responsible producing and sourcing of garments that the industry has. So much overproducing, polluting treatments, a lack of care for the people that actually sew the garments and so on. We got disconnected from the materials that surround us, quantity over quality. 

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By discovering a new way of working, supporting physical garment production with 3D design, and simply creating garments and accessories in 3D to be worn in the digital world, I could make peace with working in fashion again and regained the energy that I once had when I wanted to become a fashion designer. I want to contribute to healing the fashion industry, not adding to its pollution. 

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I work and live in the Amsterdam area in The Netherlands, where I have a fantastic creative studio space in my backyard.